
Finger Lakes Uses Sparkflow for Optimal Sales Reporting
From reactive reporting to real-time operational clarity
THE CHALLENGE
Despite years of valuable operational, financial, and sales data, Finger Lakes Extrusion struggled to turn information into action. The main challenges they were facing were:
Manual Reporting: Even simple performance metrics required extensive effort to extract and compile.
Heavy Reliance on Excel: Quarterly reporting meant navigating massive spreadsheets and spending hours (or days) crunching numbers.
Delayed Decision-Making: Leadership lacked the ability to answer questions in real time, often requiring follow-ups after meetings.
Internal Strain: While customer experience remained strong, internal teams were constantly “scrambling” to gather and interpret data.
THE SOLUTION
Once Sparkflow went live, Finger Lakes gained immediate access to meaningful business data. Leadership began using the platform right away, and teams gradually adopted it as a core part of weekly and monthly reporting. Instead of preparing reports days in advance, decision-makers could now pull live data during active discussions.
Our Sparkflow solution allowed for:
Seamless integration with an established ERP system
Trusted recommendation from a close ERP advisor
Modular rollout that allowed the business to start small and scale over time
Strong value for cost for a growing, resource-conscious manufacturer

"We have a weekly leadership meeting, and I’m in Sparkflow almost every single time; pulling up data live instead of having to go back and crunch numbers later.”
Erica CS Wright
President of Sales, Finger Lakes Extrusion
Sparkflow did more than modernize reporting. It changed how Finger Lakes leads, measures performance, and aligns teams around the numbers that matter most.
Leadership Visibility: Owners now have on-demand access to key business metrics, helping them identify trends, validate performance, and address issues without waiting on manually created reports.
Sales Monitoring: Custom reports deliver clear views of top-line revenue across time periods, support fiscal and calendar comparisons, and provide exportable data for biannual reviews.
Operations Performance: Production startup-to-run ratios are now tracked by operator, supporting a more transparent performance culture and a new quarterly bonus and incentive structure.