Connecting Back-End Systems, Streamlining Front-End Applicant Acquisition
As a sibling company to Fairfax Cryobank, they share a legacy of successful and proven gamete cryopreservation and shipping methodology. Fairfax clinicians and embryologists have decades of experience. They pride themselves on not just their state-of-the-art medical and scientific techniques. Still, on the warmth and personal attention, they champion their interactions with IVF clinic partners, donors, and especially recipients.
Fairfax Egg Bank needed a solution to improve its egg donor application process and connect disparate and manual back-end systems and processes.
About the Company
The premiere frozen donor egg bank, Fairfax EggBank, provides a diverse selection of pre-screened, FDA-Compliant donors to help recipients build their families. One of the most reliable donor egg sources in the world. Fairfax EggBank originated as part of the fresh donor egg IVF program at the Genetics & IVF Institute (GIVF). Fairfax EggBank is a subsidiary of the GIVF and Fairfax Cryobank, one of the nation’s largest sperm banks.
We worked closely with Fairfax Egg Bank to develop solutions that would not only result in a better user experience for clients but also improve the quality of prospective donors. Our team created a WordPress front-end website to improve the user interface for customers, created a system to screen out undesirable applicants and improve the process for donors, and created a dashboard that showcases the number of applicants in each process stage.
We tied together Fairfax’s disparate systems, allowing data to be entered one time and moved seamlessly from front-end to back-end systems.
Our team built a production portal that connected to their ERP, helping them manage donors through their entire cycle: from genetic testing to egg inventory.
We reconstructed their online application tool to provide for higher-quality user experience, resulting in increased completion rates and higher-quality applicants.